Tag Archives: pop-up rhetoric

Pop-Up Rhetoric: 2018 State of the Union Address

Famous speakers, Politics, RhetoricBy Lauren Sergy February 1, 2018

It’s Pop-Up Rhetoric time again! Pop-Up Rhetoric is a video series where I analyze parts of speeches and other communications. This lets you see how rhetoric works, how it infuses our communication even without us recognizing the devices and strategies at work. The latest Pop-Up Rhetoric video looks at the last few minutes of Trump’s…

Pop-Up Rhetoric – Winston Churchill: Master of Pathos

Politics, Rhetoric, TacticsBy Lauren Sergy July 6, 2017

Greetings, beautiful readers! I’ve been working on a great summer project for the past few weeks: a new series of Pop-Up Rhetoric videos based on the speech analyses I did for The Handy Communication Answer Book. Pop-Up Rhetoric is a fun look at the mechanics of speeches, advertisements, debates, and other public communication by flagging different…