Muscle madness

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Old Spice: the bodywash that makes my husband stink like a dog in a swamp but that has one of the best advertising departments ever. Here’s one of their latest interactive internet ads.  I’m not even going to try to cleverly tie this to a communication quip.  All I can say is that it made me…

But how does it sound?

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Voice quality is a very, very important thing.  A beautifully timbered voice can make the foolish sound clever.  A juvenile, chirpy tone can make the experienced professional seem like an vacuous twit. And a well-placed voice over can turn a touching scene into this: [youtube http://www.youtube.com/watch?v=WfAww-6X2Ig&w=420&h=315] This is an old video, but I laugh myself…

I can has poker face?

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Control over your facial expressiveness is a boon.  I’ve said it before and I’ll say it again: the ability to let your face show people what you want when you want is worth many, many hours of embarrassing practice in front of your bathroom mirror. The importance of this skill is demonstrated beautifully by Denver…

Channeling Tom Cruise

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Today’s dose of Friday Fun comes courtesy of Miles Fisher and his promo for Superhero Movie. I use emulation activities with my clients as a way of recognizing other people’s signature speaking quirks and then using that knowledge to recognize and develop their own signature style.  A big part of these exercises involve figuring out the emotional…