Public speaking, presentation, and communication coaching and training for professionals and businesses

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CLASS ANNOUNCMENT: Registration for the Winter 2015 Group Class Public Speaking for Beginners and the Truly Terrified is OPEN!

This year I am running two classes of my 8 session public speaking course. This challenging fun, intensive course will enable you to overcome your anxiety, unleash your voice, and create presentations that will capture your audience's attention.

The Tuesday class meets every two weeks from January 26 to April 26, and the Wednesday class meets every two weeks from January 20 to April 20.

Make 2016 the year you finally become the speaker you need to be! Register online now!

Click here to register for the TUESDAY class

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Full course descriptions are on the registration pages. You can also contact me at 780-966-2401 to register over the phone.

Have questions? Call me at 780-966-2401. I'm happy to discuss your speaking goals and class details!


Lauren's Blog

Thoughts, insights and ramblings on communication, public speaking, and what makes our work and businesses tick


Equivocation in the wake of Charlottesville

Equivocation in the wake of Charlottesville

It’s called “equivocation.”

What Trump was doing in those two press conferences since Charlottesville – the rhetoric he’s using is called equivocation.

Equivocation is a logical fallacy that uses vague language to hide meaning or to avoid committing to a point of view or stance. You see it used frequently in politics when a politician is trying to appeal to everybody, or – more frequently (and most certainly in this case) – afraid of upsetting a significant number of their supporters.

It also allows the equivocator to avoid counterarguments, to dance around hard questions like “was it terrorism” without giving a committed response.

Let’s look at just a couple of examples from the August 15th press conference*:

“There was terrible violence. On many sides. On many sides.”  Equivocation.

“You had a group on one side that was bad and you had a group on the other side that was also very violent. And nobody wants to say that, but I’ll say it right now.” Equivocation.

“So, this week it’s Robert E. Lee. I noticed that Stonewall Jackson is coming down. I wonder is it George Washington next week and is it Thomas Jefferson the week after?” More equivocation, with a side of slippery slope fallacy thrown in for good measure.

Equivocation waters down statements made about a specific issue. By talking about violent acts coming from the counter-protesters in the same breath as those coming from the alt-right, it lets him avoid the real subject: that the rally and its resulting violence were driven by the organized actions of white supremacists.

Some of his equivocations centered on who was perpetrating the violence. Others were attempts to create uncertainty about the real point of the rally, namely the comments regarding the statue of Robert E. Lee. Recognize statements like these for what they are: misdirections and clumsy red herrings thrown out to lure our attention away from what really matters.

Trump’s brand of equivocation also seeks to absolve or diminish the actions of one group by pointing the finger at someone else and chanting, school-boyish, “see, but they’re doing it too!” It’s like a five-year-old tattling “Bently hit me!” after he first pushed Bently over and kicked sand in the kid’s face.

Trump and his mouthpieces will attempt to hide these equivocations by saying that he’s just telling the truth, looking at facts, or – to steal the tagline of one of Trump’s preferred sources of infotainment – presenting the “fair and balanced” view.

You don’t need to equivocate to look at both sides of a story, to tell the truth, or to look at facts. You don’t need to absolve one group of inappropriate or harmful actions to condemn another. With situations like this, it’s important to keep the focus where it belongs, clearly, plainly, and with absolute sincerity.** And in this case, with the abundance of videos evidence of what was going on at this event, it is very clear where our focus should be.

Within politics, equivocation is the tactic of cowards and deceivers. It’s the slippery way out, the easy road when a leader’s beliefs, fears, or position makes the hard path too intimidating to stomach. Sometimes it’s a difficult tactic to spot. In this situation, however, it stood at a podium and brayed angrily for all the world to see.

So see it, and recognize it for what it is.

 

*Click here to read a full transcript of the press conference.

**That was a big strike against Trump’s August 14th statement. His distinct personal style and habit of saying whatever pops into his head (along with the pride he takes in his undisciplined speeches) makes it painfully obvious when he’s reading something prepared for him by his staffers…and even more obvious when he doesn’t really buy what he’s reading.

News, Developments, and Upcoming Talks/Events

  • See me in action at Nerd Nite November 26 at the Citadel Theatre in Edmonton, AB! How To Lose Friends and Manipulate People: The Fine Art of Bamboozlement (title may change depending on my caprice). Click here for ticket information and to learn more about Nerd Nite.
  • Currently in development - my online digital course "Masterpiece Presentations: Your step-by-step method for creating high-impact presentations"


Category Archives: Uncategorized

The Twin Killers of Business Communication

The Twin Killers of Business Communication

Managers, business owners, and professionals of all stripes take note – there are killers lurking in your communications. They undermine your words, cast doubt on your trustworthiness, and make people question your judgement. They can create breakdowns in communication between team members, between departments, and most certainly between your business and your customers.

The killers’ names are Inconsistency and Incongruity.

Are you afraid? You should be!

 

These two killers feed off one another, creating a rat king of confusion that shakes the trustworthiness of your words. They cause stress, confusion, and uncertainty among the people you are communicating to, whether you are communicating through words, action, or (usually) a combination of both.

Click to Tweet: Inconsistency & incongruity create a rat king of confusion that can kill your communication.

Inconsistency and Incongruity are cousins – related, but not quite from the same family.

Inconsistency happens when “standards” are applied in a non-standardized fashion. It happens when the voice and tone of communication varies so much that readers or listeners have no clue what to expect and no way to predict how they should interpret a message’s subtext1. It happens when communication is sent out willy-nilly with no way to predict when, where, or how a communication may take place.

Incongruity happens when what you’re communicating doesn’t make sense – it doesn’t fit or match with other things related to it, like a vegetarian who goes big game hunting. Incongruity occurs when a business communicates values that clash with one another.

 

An excellent example of these two communication killers comes straight from Facebook HQ and their odd, unpredictable enforcement of community standards in relation to nudity.

Recently, Facebook banned a photographer for posting a gallery featuring unclothed models standing behind mannequins – the kind of plain, plastic mannequin torsos you see on display in a clothing store.

The Facebook community standards state that “we remove photographs of people displaying genitals or focusing in on fully exposed buttocks. We also restrict some images of female breasts if they include the nipples [. . .]. We also allow photographs of paintings, sculptures, and other art that depicts nude figures.”

The photographs that were removed fell within the guidelines of allowable content. There were no exposed genitals, no nipples, and the photographs would fit into any reasonable definition of “art”. Yet they were removed, and the photographer banned from posting for 30 days.

The inconsistency is obvious: they clearly communicate one set of standards, but don’t apply those standards in a predictable way, meaning that “nudity” is really whatever they define it depending on the moods and whims of the people enforcing the standards. The subtext is that

There is also huge incongruity here. The community standards define what is considered “decent” on Facebook. An art project featuring non-sexualized images of women without any exposed genitals or nip-slips is unacceptable, but crap like this is totally OK2. Few people would argue which post takes a more liberal definition of “decent.” This is the vegetarian going big game hunting.

Inconsistency and incongruity can kill your business communication because they foster mistrust and cynicism among anyone who is listening to you. We’ll all slip up and make mistakes on this front every now and then, but if these communication killers crop up frequently, then you’ll need to revisit your communication standards and strategies. Take a hard look at your messages and actions overall and ask yourself the following questions:

What are your business’ values?

What are your business’ standards?

Do the values and standards reinforce one another?

Does your business communicate those values and standards in both your words and your deeds? (Do you do walk the talk?)

If there is doubt, disagreement, or discomfort in your answers to any of the above questions, you can be certain there is inconsistency and/or incongruity in your business’ communications. If this is the case, ask yourself the following:

What message am I really sending by allowing this inconsistency/incongruity to exist?

Click to tweet: What message am I really sending by being inconsistent or incongruous?

Step out of your own head for a moment and try to answer that question from the point of view of your audience. Don’t assume your audience – be they your team members or your clients – sees things your way or has the same context or viewpoint as you. Look at it with fresh eyes. Ask others what they think.

Find those twin killers, and create a strategy and framework for dealing with them. It might be something simple, or it could end up being a major strategic project. Don’t shy away from the work – your credibility and trustworthiness depends on it.

_______

  1. Subtext is the message running in the background, behind the literal words that are being said. It’s what we’re seeing when we “read between the lines.” Subtext is loaded with meaning, such as emotional meanings and implications, and it’s strongly subject to interpretation. There is always, always
  2. If you don’t want to click on the link, here’s a description: it’s a video promo for a spring break at a dirt sports track. It features close-ups of nubile buttocks in barely-there bikinis twerking, bumping, grinding, and rubbing up against one another.

 

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Want more communication insight? Click here to check out my new book, or contact me to discuss how I can help you improve your business’ communication.

Fearless

  “Fearless,” “bold,” “brave,” and other variations are descriptions lots of people assign to professional speakers. People have called me those things, and I’ve heard lots of other speakers described that way. I’ve just come off the rush of the most incredible conference I’ve ever attended, the annual Canadian Association of Professional Speakers convention. I… Continue Reading

Spending more time worrying about your speech than working on it?
Sign up for my newsletter and get a free download for strategies and techniques to vanquish your nervousness! Plus, you'll get my latest articles and announcements I only send by email.
I pledge to be 100% spam-free. You can unsubscribe at any time.