The case for rhetoric

Oustide of miming, rhetoric could be one of the most maligned arts out there. It’s derision has become built into our language: “That argument is purely rhetorical.” “It’s all just rhetoric.” “Rhetorically speaking…” The funny thing is that most of us don’t actually understand what the word means.  We toss it around to mean arguing…

Short term revenue

During today’s indulgence in YouTube-hosted business advice, I received an excellent bit of wisdom from the ever-charming Marie Forleo.  She stated that we should not be afraid to sacrifice “short term revenue for long term gains.” This advice resonates when it comes to communicating with other people.  So often, we are focused on the short-term…